The Droste Effect & Why The Nurse Is Frowning

In Dutch thriftstores you'll often find these tins,
from Droste cocoa.
Originally this chocolate was produced in Haarlem,
in a beautiful factory by the river.
(Now converted into fairly ugly appartments - with stunning views though.)

The brand is also known for the expression Droste effect:
when a picture contains a smaller image of itself;
which in turn contains a smaller image of itself;
which contains a smaller image of itself; et cetera...
- because of this image of the nurse:

How much I like the old tins, I never buy Droste products!
Why?
They just have very few fairtrade products.
(Only the chocolates for Sinterklaas - a national feast in The Netherlands in December - are UTZ Certified.
And that's because a public campaign a couple of years ago.)
None of their regular products are fairtrade.
And none of their products are organic - not even the cow's milk in it.
Which is a pity and a bloody shame really.
If you ask me: the nurse is frowning about this.

I'll just stick to the old tins.